MediaCatalyst, Author at MediaCatalyst : News - Opinion - Analysis

27 Sep

Zepco Technologies Shatters World Record with Indigenous Propulsion System

MediaCatalystTechnology

Bengaluru-based deep-tech startup Zepco Technologies has made history by powering an unmanned aerial vehicle (UAV) to a record-breaking altitude with its indigenously developed propulsion system. The UAV, carrying a hefty 30 kg payload, soared to an impressive 19,024 feet at Umling La Pass, the highest motorable pass in the world. The total take-off weight of 100 kg underscores the motors' exceptional performance in the challenging high-altitude, low-air density environment. This groundbreaking accomplishment opens up exciting possibilities for transporting heavy equipment to high altitudes, potentially revolutionizing climate research, surveillance, defense, and other crucial applications. Dr. Ramesh Srinivasan, Founder and Managing Director…

26 Sep

Exploring the Future of International Tourism

MediaCatalystTravelInternational Tourism, World Tourism Day

As global tourism continues to expand more than it ever has before, the future of travel is certainly marked by exciting new trends and possibilities. International tourism is growing at an unprecedented rate, fueled by easier access to travel and an increase in affordable options. Industry leaders are recognizing these shifts and are adapting their offerings to meet the evolving expectations of travellers worldwide. Plan B Travel & Tourism in Jordan is one such company leading the charge in embracing these new dynamics. They highlight the growing importance of ensuring that each journey caters to the individual preferences of the…

26 Sep

Temple Connect Launches Pioneering Postgraduate Diploma in Temple Management

MediaCatalystEducation, LifeStyleTemple Management

In a move to revolutionize temple administration, Temple Connect, fresh off the success of the International Temples Convention & Expo (ITCX), has unveiled India's first Postgraduate Diploma program in Temple Management. This six-month course aims to bring a professional edge to temple operations, focusing on technology, sustainability, and inclusivity. The program, launched at the University of Mumbai and Welingkar Institute, is set to expand to Savitribai Phule Pune University. It features a rigorous curriculum, including three months of classroom training and a three-month internship at renowned temples. The faculty boasts experienced professionals with hands-on temple management expertise. Admission is open…

26 Sep

National Daughter’s Day: A Celebration of Love and Empowerment

MediaCatalystWorldDaughter's Day, National Daughter's Day

India celebrates National Daughter's Day, a special occasion dedicated to cherishing and honoring the invaluable presence of daughters in our lives. This day serves as a reminder of the unique bond between parents and daughters, and the significant role daughters play in shaping our families and society. India celebrated National Daughter's Day on September 22nd, 2024. Across the country, families are coming together to express their love and appreciation for their daughters. Social media is abuzz with heartwarming messages, photos, and videos showcasing the special moments shared between parents and daughters. Many are using this day to highlight the achievements…

25 Sep

Continental and Land Life Team Up to Combat Deforestation with Tree Seeding Robot

MediaCatalystEnvironment

In a move to address the pressing issue of deforestation, Continental, in collaboration with nature restoration company Land Life, is developing an innovative tree seeding robot. This remote-controlled vehicle, capable of sowing one tree seed per minute and drilling up to 60 pits per hour, is poised to revolutionize reforestation efforts in environmentally damaged areas. The partnership brings together Continental Engineering Services' (CES) automotive technology expertise and Land Life's deep knowledge in nature restoration. CES is developing the automatic drilling and seeding module, while a commercially available robot vehicle from Stella Engineering will provide the automated driving unit. "We're excited…

25 Sep

Vicky Kaushal, the New Face of Campus Activewear

MediaCatalystBusinessVicky Kaushal

Mumbai: Campus Activewear, a prominent sports and athleisure footwear brand in India, has announced Bollywood actor Vicky Kaushal as their new brand ambassador. This partnership aligns Kaushal's trendsetting style with Campus Activewear's commitment to comfortable, fashion-forward footwear. Kaushal is celebrated for his unconventional choices and redefining norms, reflecting the spirit of today's youth who forge their own paths. His confident and fashion-forward style resonates with the bold, expressive choices of the younger generation. Campus Activewear has always been at the forefront of merging individuality with personal flair, and this collaboration with Kaushal aims to inspire the youth to embrace their…

25 Sep

Unicommerce Expands Leadership Team to Drive Growth

MediaCatalystHuman Resource

The e-commerce enablement SaaS platform, Unicommerce, has announced the expansion of its leadership team with two strategic hires. Pranay Kale will take the helm as Head of India Sales, while Vaibhav Mehrotra will lead the marketing function. Pranay Kale brings over 18 years of SaaS industry experience, having worked across diverse sectors globally. He has previously driven growth for companies like Leadsquared, HighRadius, and Realization Technologies. As the new Sales Head for India, Kale will be instrumental in accelerating Unicommerce's growth trajectory. Vaibhav Mehrotra is a seasoned marketing leader with a 15+ year career spanning brand, product, digital, and performance…

20 Sep

Max Fashion Unveils ‘New New You’ Campaign with Kalki Koechlin

MediaCatalystBusiness, Entertainment

Max Fashion, the popular fashion brand under Dubai-based Landmark Group, is stepping into a fresh era with its latest campaign, 'New New You.' The brand has partnered with acclaimed actor and style icon Kalki Koechlin to embody the campaign's theme of renewed self-confidence and personal evolution through fashion. The 'New New You' collection presents a diverse range of stylish ensembles suitable for various occasions, from festive celebrations to casual outings and workwear. The collection aims to capture the spirit of reinvention, offering something for everyone. Kalki Koechlin, known for her bold choices in both her career and style, perfectly aligns…

20 Sep

Prime Video’s Maitri Collective Explores the Power of the Female Gaze in Storytelling

MediaCatalystEntertainment, LifeStyle

Prime Video today released the latest session of Maitri: Female First Collective, which highlights the significance of female gaze in Indian content. The 'female gaze' in entertainment refers to storytelling that centers on women, driven by their inner worlds and motivations rather than by men. It emphasizes female agency and perspectives, focusing on how women view the world and make decisions. Maitri: Female First Collective is an endeavour to create a safe space where women from the Indian media and entertainment industry can come together to discuss their experiences, challenges and successes, and offer their perspective on bringing about a positive shift. The session featured…

20 Sep

Akshayakalpa Organic’s ‘Good Food Talks’ Exposes Harsh Realities of Modern Farming

MediaCatalystAgriculture, FoodGood Food Talks

In its latest episode of "Good Food Talks," Akshayakalpa Organic, a leading organic food brand, delves into the concerning realities of modern farming with guest speaker Madhu Chandan, founder of Organic Mandya. The series aims to raise consumer awareness about the origins and quality of their food, particularly in the context of growing health consciousness. Chandan highlights the stark contrast between traditional, self-sustaining agriculture and today's commercial monoculture. Once a diverse practice focused on local consumption and sales, farming has become a profit-driven industry. This shift has had severe consequences, particularly for India's marginal farmers who struggle to make a…