The confectionery industry is experiencing a trend of reduced packaging size, a phenomenon known as shrinkflation. Toblerone and Chocolate Orange have recently reduced their packaging dimensions, reflecting recent challenges in sourcing cocoa beans. This decline in size is attributed to poor cocoa harvest yields in Africa, increasing the cost of raw materials. Consumers are increasingly opting for smaller portions of these popular treats, highlighting a shift in purchasing habits.
Credits: World news | The Guardian